Israel last week joined several other nations in launching a public investigation into Facebook's violation of local privacy laws.
The UK-based marketing firm Cambridge Analytica reportedly gained access to the private data of more than 50 million Facebook users, which it then used to help clients "micro-target" their selected audiences.
No doubt, many Israelis were caught up in this, and the Israel Privacy Protection Authority intends to hold Facebook accountable.
In a statement released last week, it announced:
"The Israel Privacy Protection Authority informed Facebook today that it had opened an investigation into its activities, following the publications on the transfers of personal data from Facebook to Cambridge Analytica, and the possibility of other infringements of the privacy law regarding Israelis.
"According to the Israel Privacy Law, personal data may only be used to the purpose for which it was given, with the consent of the individual.
"Therefore, the authority will investigate whether personal data of Israeli citizens was illegally used in a way that infringes upon their right to privacy and the provisions of the Israel Privacy Law."
PHOTO: Israeli leaders past and present, like former President Shimon Peres, have been avid users of Facebook. (Moshe Milner/GPO/FLASH90)