Two Israeli firms signed a deal to build a giant amusement park in South Carolina. Polar International and Africa Israel announced the $360 million deal. The park, which will have a musical theme and will be called Hard Rock, will cover 150 acres. Although amusement parks are not part of the companies’ portfolios, Africa Israel CEO Pini Cohen and Polar CEO Avigdor Kelner decided not to miss this opportunity. Cohen said the decision to go forward with this American business venture was based on the potential of the Myrtle Beach area. “The region, which hosts about 14 million tourists every year, is desperate for attractions of this kind, and a group of investors has already been working on the park for five years now,” Cohen said.
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