In response to the European decision to mark Jewish products imported from Judea and Samaria, 650 Christian businesspeople will converge in a summit in Israel.
The businesspeople coming from over 50 countries want to do business with Israel, and will join the conference dubbed “Israeli Innovation for Humanity,” which will take place on December 4th.
Almost all of the participants are Christian lovers of Israel looking for business opportunities and partnerships with Israeli companies, including those in the territories where Europe has called for controversial labeling denying the fact that settlements in Judea and Samaria are part of the Jewish state.
The goal of the conference is to connect people from all over the world to Israeli businesses and highlight the Israeli economy, technology, innovation and startups, especially those that improve the quality of life and offer practical solutions to contemporary challenges in the fields of health, agriculture, education, transportation and more.
The conference was initiated by the Arise organization, whose goal is to connect pro-Israel business professionals from around the world to entrepreneurs in Israel. Advocate Calev Myers, founder and president of Arise, has been working for years in the forefront of the struggle against the anti-Israel Boycott, Divestment and Sanctions (BDS) movement. He said that similar conferences in the past have led to hundreds of business collaborations between Israelis and businesspeople around the world, leading to tens of millions of dollars in business.
Myers insisted that the proper Zionist response to the struggle with BDS is to increase the trade of businessmen from around the world with Israel. The upcoming conference boasts the participation of 650 businesspeople from around the world, including 150 members of the International Christian Chamber of Commerce. Most of the participants are Christian supporters of Israel who manage small, medium and large businesses, some of which manage assets and turnover in the billions of dollars. They see the conference as a business opportunity for potential investment in Israeli companies and technologies.