MembersObela hummus coming to stores in Germany

The Israeli food company Strauss, in cooperation with PepsiCo, will start selling the Obela brand of hummus in Germany.

By Israel Today Staff |

This is the first European country to be blessed with the chick-pea paste, and is being regarded as a test for marketing in other countries on the continent.

Obela is a daughter company of Strauss and PepsiCo, and is set to repeat the success story...

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